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DC Comics new logo

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  • DC Comics new logo

    www.bleedingcool.com —

    At the end of last year, Bleeding Cool told you that DC Comics and DC Entertainment would be getting a new logo.

    The relatively recent DC Spin/DC Swoosh designed by Josh Beatman of Brainchild Studio from 2005, which itself replaced the DC Bullet designed by Milton Glazer from 1976.

    Well, this symbol has now been submitted for trademark protection. It is meant to be the letter D flipping back to show the letter C. It looks like it may just be a new logo for DC Comics. There's no colour, because no colour is being applied for trademark. So it could be any and every colour.


          14 comments        by dough boy's avatar dough boy Jan 13, '12

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  • Jan 13, '12 by dough boy's avatar dough boy
  • I have to say I am personally not a fan...and if this is true, why on earth wouldn't they have done it to coincide with the relaunch of the New 52?
  • Jan 13, '12 by Canuck's avatar Canuck
  • Marketing! That's all it is DB.
    Personally I like the retro look, and that would be for all companies logos, titles covers and the such. But that could be because I'm old. Sad
  • Jan 13, '12 by puinno's avatar puinno
  • looks gay...i like their current logo
  • Jan 13, '12 by Don of the D.E.D's avatar Don of the D.E.D
  • Stay with the regular one. This one just plain sucks. It looks like a computer company logo. Not a fun logo at all.
  • Jan 13, '12 by Canuck's avatar Canuck
  • I should make it clear...this isn't retro, and I don't like it.
  • Jan 14, '12 by Lazy Bones Studios's avatar Lazy Bones Studios
  • I agree with all of you. I wonder who DC tested this on that said "Oh hell yeah!!! This rocks dude!!!" because it seriously does not. I too lean toward the reto/old styles.
  • Jan 14, '12 by bookwoim2's avatar bookwoim2
  • Hmmm....I could take it or leave it; like the current logo better. Can see the meaning of this new logo though, if only in theory...

    The "D" represents the 75-year history of the company; peeling the "D" back a little & seeing a modern-like "C" font represents new ideas & changes (MAYBE)...in short; old company outside, new ideas inside. Just my two pennies...

  • Jan 16, '12 by devilsreject75's avatar devilsreject75
  • Its not bad at least change means the doors are still open.
    • Jan 18, '12 by gzatron's avatar gzatron
    • oh, is there a rumor DC is going out of business ? I hadnt heard they were struggling
  • Jan 16, '12 by gzatron's avatar gzatron
  • pretty bland
  • Jan 16, '12 by puinno's avatar puinno
  • i hate how everyone tries to put symbolism into everything they do...why not just make a kick ass logo instead of this crap? lol

    i also wouldn't mind if one of these companies gave artists the freedom to mess around with the logo the same way with how they mess around with some comic titles on their covers (if there is a legal problem with that then make a second logo that is really small on one of the corners lol
  • Jan 19, '12 by bookwoim2's avatar bookwoim2
  • Well...guess it's official now....

  • Feb 6, '12 by willman's avatar willman
  • Nope dont like it !
  • Mar 18, '12 by Legion Lad's avatar Legion Lad
  • Hate it!

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